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BBS in a Box -Volume V (BBS in a Box) (April 1992).iso
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Stanford
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1987-11-11
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A NEW TWIST ON THE JOB BULLETIN BOARD
San Jose Mercury News Nov 8 1987
by Bill Ainsworth
Data base lets employers peek at Alumni resumes
A computerized job-placement system developed by the Stanford
Alumni Association offers corporations a whole new way to hire.
The system, the first of its kind in the nation, gives
middle and top-level managers access to a data base containing
information about thousands of Stanford alumni.
Companies using the system, called Stanford Pro-Net, phone in
a list of requirements for available positions and get back
"career profiles," a type of extensive resume, of alumni who meet
those requirements. Later the company can arrange to contact the
best candidates.
Charter clients of the service, which will begin operating
early next month, say they joined to save time and money in
recruiting.
"We wanted to decrease the amount of elbow grease that we
use sifting through a thousand applications to get 10
candidates,"said Dan Frownfelter, administrator of employment for
Hughes Aircraft.
Hiring is an especially time consuming process at Los
Angeles based Hughes, which has 80,000 workers and normally hires
4,000 employees a year.
Stanford Pro_net is expected to begin with a data base of at
least 4,000 graduates of the university's program in engineering,
computer science and business, said Tom Robinson, associate
director of the alumni association.
Corporate clients and alumni association officials said
Stanford Pro_net could spawn dozens of similar university
networks. The alumni association has already discussed the
system with administrators for the University of California at
Berkeley, Harvard, the Massachusetts Institute of Technology, the
California Institute of Technology and other universities, said
Mark Jordan, Stanford Pro-Net director.
"Everybody' s interested in the idea, but they've got a
wait-and-see attitude."he said.
Nobody expects university alumni data bases to eliminate
head-hunting forms and newspaper advertisements, but someday they
could be nearly as popular, recruiters said.
"Electronic data bases are going to be a firm alternative,"
said Hughes'Frownfelter. "I doubt it's going to replace
traditional search activities, but it might make head-hunting
firms more competitive."
Hughes aircraft and 48 other companies have paid $7,000 to
be charter members of Pro-Net, which entitles them to 30 requests
a year for three years.
Frownfelter said that with the high cost of head-hunting
firms, his company will do better than break even if it hires
just six people a year through Pro-Net.
He wa also sold on the system because of Stanfords'
reputation.
"Stanford is know for producing talented people in
Electronics,"he said.
Personnel officials at Hewlett-Packard Co. of Palo Alto,
another client, decided that Pro-Net was a promising new tool for
recruiting, said Vicky Deggs, manager of the company's Bay Area
Personnel Programs.
"We thought it should be an interesting option," she said.
"we're always looking at new methods and techniques of
recruiting."
Besides Hughes and Hewlett-Packard, Pro-Net counts Intel
Corp., Bechtel Corp., AT&T. DuPont, Price Waterhouse, Goldman
Sachs & Co., Wells Fargo & Co., Genentech Inc. and Advanced Micro
Devices among its charter clients.
Now most of the clients are huge corporations with a heavy
emphasis on technology. Eventually, Pro-Net wants to widen the
client list to include small companies and non-profit
organizations, said Jordan.
Initially, however, Pro-Net was a tough sell, and alumni
association officials were glad tog et anyone to sign up.
:Because it was new, it didn't fit into any budget," Jordan
said.
Stanford Alumni must volunteer to be listed with the
service, but only about 15 percent of the first 200 people int
he system area actively seeking work - a percentage that works in
favor of Pro-Net, said Jordan.
" a lot of companies wanted broader access than people who
happened to be unemployed and happened to be looking at the job
bulletin board."he said.
Pro-Net will list alumni with bachelor and graduate degrees,
ranging from recent graduates to those with 25 years of
experience, Jordan said. In the spring, Pro-Net will add alumni
whose degrees are related to biotechnology, law and medicine.
Eventually, the network will be available to all graduates.
"We want to get to the point where it becomes standard
practice to sign up as you graduate from the school," he said.
Pro-Net is designed to break even or to make enough to pay
for the improvements - not to be a fund-raising source for the
association, which is independent of the university.
The system, which has taken two years to develop, is
intended primarily as a means of the association top serve its
members, Jordan said.
If Pro-Net is successful, he said he'd like to see it hooked
up with job data bases from other universities.
...........